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HUBLOT UNVEILS THE F1 TM KING POWER IN SHANGHAI, THE OFFICIAL WATCH OF FORMULA 1 TM
Following on from the recent announcement that Hublot has been chosen as the "Official Watchmaker" of Formula 1TM, the brand presented the Official Watch of Formula 1TM, the F1 TM King Power in Shanghai today. Hublot was appointed the "Official Watchmaker" by the Formula 1TM umbrella organisation in March. This agreement provides access behind the scenes at F1TM. The prestigious world of motor racing is a source of fascination. It represents both cutting-edge technology, the ultimate in precision, control and top-level sport. For the Hublot brand, which is based on luxury, a tradition of quality, excellence and advanced technological research, the world of the paddocks forms one of its most prestigious partnerships and is a clear culmination of its strategy to be visible to its clients, wherever they may be. The creation of a special watch, in the form of a King Power displaying the "F1" logo, is the fruit of the collaboration between the F1 TM heads and Hublot's watch creators. Inspired by the world of F1TM, combining expertise with the highest quality, manufacturing processes at the cutting edge of research and high-tech materials, this zirconium watch is 48mm in diameter and its bezel has been designed to evoke the disc brakes on a Formula 1 TM car. Its strap is made up of two layers, featuring rubber on the inside and NomexTM, a material similar to that used to make racing drivers' overalls, on the outside. Both sporty and high-tech, the F1 TM King Power was enthusiastically received by those present when it was unveiled in Shanghai by Hublot's CEO, Jean-Claude Biver. The brand also opened its first boutique in the Formula 1 TM Paddock Club. Jean-Claude Biver, Hublot's CEO, is full of enthusiasm: "I have always had great admiration for the exceptional and unique achievements of Bernie Ecclestone. Without him there would be no Formula 1: He created this global phenomenon! I have also had a great deal of admiration for the drivers who are able to control these ultra-sophisticated racing machines down to the slightest movement, all at incredible speed! Nor should we forget the cradle of high technology that F1 represents. It's such a delight to be here with Hublot today, so close to Bernie, the racing, the drivers, the cars, the high technology and the F1 Grand Prix in general". Bernie Ecclestone, CEO of the Formula One Group: "I have long had a keen interest in watches and the art of watchmaking and I am very pleased to be able to discover this magnificent watch today with Jean-Claude. Hublot's meteoric rise in the industry has been a very well-managed achievement and I would like to congratulate Jean-Claude for this. There is an energy, creativity and dedication to perfection about Hublot which sits very well with us and I could not think of a better brand with which to begin a new chapter in Formula 1's enduring association with luxury watches". (...)
CHOPARD - L.U.C Engine One Tourbillon
It has distinctive character, undeniable power and represents a deliberate break with traditional watch design principles. This mechanical marvel is powered by an exceptional “motor”, proprietary L.U.C Calibre 1TRM. Machined like an engine block and mounted on silent-blocks, this mechanical hand-wound tourbillon movement was designed, developed and produced at Chopard Manufacture. Like the most coveted sports cars, the titanium L.U.C Engine One Tourbillon is naturally issued in a limited edition. To celebrate Chopard's 150th anniversary as well as the decades of passion it has shared with the world of motor sports, the Geneva-based brand is introducing this new L.U.C Engine One Tourbillon model combining the finest elements of the two forms of mechanical expression. From its strong lines to the most subtle details, everything about this powerful timepiece honours the automobile spirit also admirably accentuated by a fine watch movement machined like an engine block. This L.U.C Engine One Tourbillon model houses a proprietary mechanical hand-wound tourbillon movement, L.U.C Calibre 1TRM. In much the same way as a car engine, this movement is mounted on silent blocks – that absorb shocks – and held by three lever arms inserted into the case middle. This L.U.C Calibre 1TRM designed, developed and produced by Chopard Manufacture beats at a cadence of 28,800 vibrations per hour and boasts a 60-hour power reserve. Chronometer-certified by the COSC, a sure token of reliability and precision, this tourbillon movement drives displays of the hours, minutes, seconds and the power reserve. In keeping with automobile traditions, the reamed engine block bears the Chopard signature; while a circular segment directly fixed to the upper face of the movement carries the power-reserve display at 12 o'clock positioned opposite the tourbillon bridge at 6 o'clock featuring a design that is a first for Chopard. Representing a magnificent mechanical feat of engineering, the L.U.C Engine One Tourbillon is distinguished not only by its high-end motorisation, but also by its bodywork that endows it with an inimitably sophisticated style. The titanium case is water-resistant to 50 metres and features alternating polished and satin-brushed finishes; it also carries slightly curved applied lugs that enhance the overall dynamic effect. Streamlined like car wings, these lugs ensure excellent wearer comfort and a perfect fit on the wrist for the opulent 35.4 x 44.4 mm case. The dial is also inspired by the automobile world and plays on the theme of transparency. The new Arabic numerals characteristic of the L.U.C collection and the hour-markers are engraved and black-tinted beneath the glare-resistant sapphire crystal. The hand-sewn black alligator leather strap setting the perfect finishing touch to this model is enhanced by four reinforced inserts evoking the seats of classic racing cars. Vividly embodying the strong ties between the automobile world and that of fine watchmaking, the L.U.C Engine One Tourbillon in titanium is produced in a limited series of 150, in honour of Chopard's 150th anniversary. (...)
Jaeger-LeCoultre AMVOX2 Chronograph Racing Paris
The 2009 edition of Le Mans 24 Hours thrilled both motor sports enthusiasts and fine watchmaking devotees. Fifty years on from Aston Martin's victory in the 1959 Le Mans 24 Hours, the Aston Martin Racing team has exceeded all expectations by finishing an excellent fourth overall in this year's race, having been quickest of the petrol runners from start to finish. As part of the three-year partnership signed between the two exceptional brands this spring, Jaeger-LeCoultre celebrated Le Mans with two limited editions of the AMVOX2 Chronograph Racing model, which is still the only chronograph operating without push pieces thanks to its revolutionary patented vertical-trigger system. Following the success of the 2 AMVOX2 Chronograph Racing presented at Le Mans 2009, Jaeger-LeCoultre just launched a new limited edition of 24 pieces of its iconic chronograph, only available at Jaeger-LeCoultre boutique in Pairs, Place Vendôme . This exclusive edition features a black PVD-coated grade 5 titanium case with black and white dial, and black luminescent numerals. The dial decoration revealing the movement reproduces the characteristic gridwork motif of car radiator grills and is framed by a black flange. The movement bridges and plates are coated with ruthenium, while the chronograph levers in orange eloxed aluminium appear through an opening between 4 and 8 o'clock. Jaeger-LeCoultre boutique in Paris will receive the first pieces of this exclusive limited edition of 24 last week of November. (...)
ALFEX Black Light 5624
Alfex presents the first wristwatch in the world with a three-dimensional dial. The markings are made of transparent sapphire glass, and the hands travel under the markings. The name Black Light describes the properties that make reading the time by night a sensational experience, thanks to the markings with Superluminova. The name Black Light is an oxymoron, which, in rhetoric, means a formulation of two contrary concepts. This figure of speech is used only if the inner contradiction is intentional and serves to create an emphatic description of a multi-faceted content. The new design piece in the Alfex family is absolutely functional by day as well as by night. Its jet black dial spreads bright light, and its unique three-dimensional design allows the wearer to virtually immerse himself in the watch. The Black Light model is an absolute must for every design addict. All Black Line models bear the Swiss-Made label, are constructed of anti-allergenic stainless steel with an ETA movement of precious stones. In addition, the case has an anti-reflexive sapphire glass and is waterproof to 5 ATM. Black Line models are available in select stores in two versions: steel case with integrated black leather watchband, and case with black IP cover and integrated black leather watchband. (...)
Big Bang Ayrton Senna: Act Two In Tokyo
Whereas the first Big Bang was launched during the F1 Grand Prix in Sao Paulo in 2007, today Hublot and the Instituto Ayrton Senna unveiled another side of Ayrton's life not previously seen. The doors are open to an exhibition of photographs of Ayrton taken in his private and public life by a close friend, Japanese photographer Norio Koike. Now 50 years old, Koike met Ayrton Senna in 1988 and very quickly won his trust. A relationship of friendship and complicity enabled him to take photos of the champion at different times, often at just the right moment! Sincerity and genuine intimacy radiate from these pictures that, until today, had remained unpublished. After Ayrton Senna’s death, Norio Koike bequeathed these photos to the Instituto Ayrton Senna. Today we have the pleasure of paying tribute to his work and also support the important work of the institute that helps millions of children in Brazil. The Instituto Ayrton Senna, a non-profit organisation, was founded to honour Senna’s ideals: his dream was to bring more dignity and equity to his country. It is dedicated to the education of children, at school as well as in society, to enable them to develop their capacities to the full. Since its foundation 14 years ago by Viviane Senna, 9.4 million children have benefited from its programs in 25 Brazilian states. Over 85 million US dollars have been invested to enable it to pursue its educational objectives. The Big Bang Foudroyante Senna, a 500-piece numbered limited series, sports the colours of Brazil like the first edition: a yellow and green split-seconds hand, yellow minute markers, Brazilian flag on the case-side element, and Ayrton Senna’s signature in green on a matt black dial. Its split-seconds chronograph movement features a new complication, the Foudroyante, that enables the calculation of one-eighth of a second. The serial numbers on the back are engraved in yellow ink on black ceramic, and the logo “Instituto Ayrton Senna” appears as a transfer on the sapphire crystal. (...)
500 Fathoms Beneath the Sea
On the eve of the Baselworld 2009 watch show, Blancpain presents the “big sister” of its now famous Fifty Fathoms watch: the brand-new 500 Fathoms. More high-performance and high-tech than ever, the brand’s latest diver’s watch displays an uncompromisingly sporting design. Water resistant to 1000 metres, it is equipped with a helium decompression valve that is vital when diving in a closed environment. The ultra-virile 500 Fathoms is fitted with a 48 mm-diameter titanium case – an unusual size for Blancpain. Presented as the ultimate sports watch, the 500 Fathoms is making a striking entrance into the collection of Blancpain diver’s watches. Endowed with a new face, a new size and new performances, the 500 Fathoms is water-resistant to 1000 metres. It features a brushed titanium case measuring 48 mm in diameter, equipped with a crown guard. Placed inside the case at 10 o’clock, a self-winding decompression valve guarantees the security and the reliability of the watch, without requiring any handling on the part of the wearer. To enhance readability, Blancpain has designed large phosphorescent Arabic numerals that are hollowed into the sunray-brushed metal appliques. The luminescent coating on the hour-markers, bezel markings and hands, along with the red tip of the sweep seconds hand, ensure optimal readability in all circumstances. The luminescent base of the black dial reveals its fluorescence only in the dark, while the date appears in white against a black background at 4 o’clock. The unidirectional ratcheted bezel facilitates handling and avoids any involuntary extension of the dive time. Crafted in titanium and sapphire crystal, it features a gentle cambered relief that reduces the risk of impacts. The 500 Fathoms is powered by the self-winding Calibre 1315, specifically designed to equip sports watches. It incorporates a glucydur balance with micrometric regulating screws, which helps to prevent any jarring from disturbing the smooth running of the watch. Three series-coupled barrels guarantee constant energy and a five-day power reserve. The calendar system enables fast adjustment of the date at midnight in both directions. Another noteworthy feature of the 500 Fathoms is its sapphire crystal allowing one to admire its self-winding movement, as well as its engraved oscillating weight shaped like a boat propeller, without compromising either water resistance or safety. The new 500 Fathoms is equipped with a sturdy, sporty and watertight strap in rubber-lined black sail canvas. A brand-new triple-blade folding clasp secured with two pushers on either sides sets the finishing touch, while an additional rubber strap and the implement required to fit it complete the set which comes in an ultra-rugged presentation box designed to withstand extreme conditions. The performances and the reliability of the 500 Fathoms represent a major new technical accomplishment bearing the unmistakable signature of Blancpain, which is thereby eloquently reaffirming the expertise of its manufacture in the demanding world of diver’s watches. (...)

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Posted on 2009-05-30 19:07:00 | by: G-A.G |

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Article Type: Driven | Tags: LAMBORGHINI, GALLARDO, V10, E GEAR, AWD, LP560-4

Better and healhier than Heroin

Lamborghini Gallardo LP560-4, Perfection Has a Name!

Introduction :
The new LP560-4 is supposed to be the sportiest ultimate edition of the Lamborghini Gallardo, and it is! Thanks to an engine upgrade, optimised aesthetics, and improved chassis, the LP560-4 is obviously one of the greatestest Italian super cars of the moment.

Lamborghini Gallardo LP560-4, HDTV
like hell on the highway, if you're are lucky enough to live in Germany of course!
perfection.
a more sporty mode called « Corsa », and new carbon-ceramic braking system that blows your eyes out their sockets, this Lamborghini will give you some memories for sure.
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HUBLOT UNVEILS THE F1 TM KING POWER IN SHANGHAI, THE OFFICIAL WATCH OF FORMULA 1 TM

CHOPARD - L.U.C Engine One Tourbillon

Jaeger-LeCoultre AMVOX2 Chronograph Racing Paris

ALFEX Black Light 5624

Big Bang Ayrton Senna: Act Two In Tokyo

500 Fathoms Beneath the Sea

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Better and healhier than Heroin

Lamborghini Gallardo LP560-4, Perfection Has a Name!

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